About the Guest:

Jeff Bragg, seasoned executive with over 20 years of leadership experience at CVS Health, including his role as VP of Pharmacy Innovation. Now, he's the creative force behind My Local Video, helping businesses inspire and engage through media.

Episode Summary:

In this episode of Growing Your Business with People, host Jeff Lackey dives into the importance of storytelling, change management, and leveraging video as a strategic tool. Together with Jeff Bragg, they explore how businesses can navigate organizational transformation, communicate effectively, and create engaging content to drive culture and recruitment.

Key Takeaways:

Change Management Foundations: Successful change management requires tailored communication, strategic planning, and addressing both people and processes.

The Power of Video: Video is a powerful tool for internal communication, culture building, and recruitment, offering realistic job previews and inspiring employees.

Leadership and Change: Effective leaders anticipate change by "seeing around corners," setting clear expectations, and creating a culture that embraces transformation.

Execution and Planning: Measurable plans and detailed execution are essential for seamless and impactful change implementation.

Notable Quotes:

"Change, especially at the beginning, can be associated with a decrease in productivity. Habits and routines can be powerful, but disruption requires planning." – Jeff Bragg

"Tailoring your message to the audience and their journey is critical to creating impactful change." – Jeff Bragg

🔔 Subscribe To Channel for the latest podcasts on growing your business & getting expert advice on solving problems https://www.youtube.com/@JKLAdvisors

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⭐ ⭐ ⭐ Podcast is currently on your favorite platforms:

👉Apple Podcasts: https://podcasts.apple.com/podcast/id1659743511

👉Spotify: https://open.spotify.com/show/4RgF6I69FdiDzBgTLzZlWH

👉iHeartRadio: https://www.iheart.com/podcast/269-growing-your-business-with-108104719/

👉Amazon Music: https://music.amazon.com/podcasts/dbf81855-67a9-4500-bdec-c45ace015170

✅ Stay Connected With Us.

👉JKL Advisors: https://jkladvisors.ai/

👉LinkedIn: https://www.linkedin.com/company/grow...

👉Future Solve: https://www.futuresolve.com/

👉Paradox: https://www.paradox.ai/

👉Sevenstep: https://www.sevensteprpo.com/

✅ For Business Inquiries: jeff@jkladvisors.ai

🔔 Subscribe To Channel for the latest podcasts on growing your business & getting expert advice on solving problems https://www.youtube.com/@JKLAdvisors

----------------------------------------------------------------------------------------------------------------------------------

⭐ ⭐ ⭐ Podcast is currently on your favorite platforms:

👉Apple Podcasts: https://podcasts.apple.com/podcast/id1659743511

👉Spotify: https://open.spotify.com/show/4RgF6I69FdiDzBgTLzZlWH

👉iHeartRadio: https://www.iheart.com/podcast/269-growing-your-business-with-108104719/

👉Amazon Music: https://music.amazon.com/podcasts/dbf81855-67a9-4500-bdec-c45ace015170

✅ Stay Connected With Us.

👉JKL Advisors: https://jkladvisors.ai/

👉LinkedIn: https://www.linkedin.com/company/grow...

👉Future Solve: https://www.futuresolve.com/

👉Paradox: https://www.paradox.ai/

👉Sevenstep: https://www.sevensteprpo.com/

✅ For Business Inquiries: jeff@jkladvisors.ai